I agree Lakoff's last appearance was a little "out there," because it is hard to really explain state-of-the-art neuroscience in an interview, but this particular column of his was very approachable and lucid.

I see your point about bloggers wanting to argue the truth.  But I do honestly think there is some benefit to it, even if it doesn't change anything in the near term.  Inching the debate forward and finding common ground with the people who are most unlike us is difficult work, but don't you think it has a little value?  And yet your average voter votes on who they would most like to have a beer with. 

Most retarded headline of the day?  Dog owners prefer McCain.  That is what the general public wants I guess.  Obama could probably make a big bump in the polls if he adopted a dog for his kids now instead of when he gets in the White House.