It should personalize our battle with the ultra-rich elite and bring home the fact that this really is a class war. It should be a pejorative but uncensorable name for the bankers and CEOs.
And it should fit into a three-word or, at most, four-word slogan.
Unfortunately, I haven't had enough sleep to be able to brainstorm right now.
I'm going to start a new article that hopefully will help generate some ideas about this.