Yes tax expenses are often passed off onto us but it offers a chance for companies to make a fortune. If all the coal plants in the US are getting slapped with a big tax don't you think it would be in the best interest of someone to find a way to clean it up?
Right now pollution costs a company very little so there is no need to invest in cleaning anything. Start taxing and you give them a reason to be for the first to find a way to clean their smoke up.